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PE-sector clients

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PE firm clients

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Portco clients

A worker in a bright yellow safety jacket and black cap crouches on a tiled roof under a blue sky. Wearing a safety harness and holding a tool, they are focused on their task, embodying the meticulous attention to detail that private equity firms seek when enhancing portco branding.
Portco

Campany Roofing

Portcos

Strategic branding at every stage of the deal lifecycle.

Tackling brand challenges in your portfolio isn’t optional – it’s mission critical. We understand private equity priorities, the impact of MOIC, and what truly drives brand-led value creation. From diligence to exit, we position portfolio companies for differentiation, growth, and premium multiples.

Enhance multiples at exit

Improve selling and marketing

Accelerate the integration of add-ons

Attract the next seller

Leverage brand as a talent advantage

Create differentiation in fundraising

Our Portco clients

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Two smartphones showcase an industrial companys mobile website: the left screen presents an aerial view of a power plant, while the right features text on energy sector investments, highlighting private equity opportunities. The background is a sleek dark gradient.
PE

I Squared

PE Firms

Stand out in a crowded market. Build a brand that wins deals.

Awareness and perception drive opportunity. We craft brands that give PE firms a competitive edge – differentiating you in fundraising, attracting top-tier talent, and positioning you as the preferred buyer for the next great deal.

Attract the next seller

Leverage brand as a talent advantage

Create differentiation in fundraising

Our Private Equity clients